WWE INTRODUCES NXT’S NEW LOGO & BRAND UPDATE

Tonight’s episode of NXT celebrated the brand’s one-year anniversary of NXT 2.0. But it appears the company will be ditching NXT 2.0 and reverting back to the brand’s roots including its black and gold logo. On tonight’s episode, Solo Sikoa defeated reigning NXT North American Champion, Carmelo Hayes, to win his first championship. Following the match, a video played showing NXT Superstars with the voice of Senior Vice President of Talent Development Creative Shawn Michaels. In it, the video detailed NXT’s mission:

“NXT has been and always will be about developing the Superstars of tomorrow, but we will always reflect and acknowledge the past,” Michaels said. “NXT’s constantly evolving with a focus on the future. Superstars develop and move on, but our message to our passionate fans will never change – We Are NXT.”

Once the video was over, the current NXT 2.0 logo faded out to a black & gold NXT logo. NXT has been WWE’s developmental brand since May 2012. Last year, the original show was revamped with a new logo, look and direction. Last year’s changes were made by former WWE Chairman & CEO Vince McMahon. But now that Paul “Triple H” Levesque is in charge of WWE Creative, many changes have been made including bringing back superstars who were recently released.